Marketing Quotes


  • Advertisements contain the only truths to be relied on in a newspaper.
    o Thomas Jefferson (1743-1826), letter (1819)

  • You can tell the values of a nation by its advertisements.
    o Norman Douglas (1868-1952), South Wind (1917)

  • An advertising agency is 85 percent confusion and 15 percent commission.
    o Fred Allen (1894-1957), Treadmill to Oblivion (1954)

  • Ads are the cave art of the twentieth century.
    o Marshall McLuhan (1911-1980), Culture Is Our Business (1970)

  • Society drives people crazy with lust and calls it advertising.
    o John Lahr (1941- ), The Guardian (August 1989)

  • By the way, if anyone here is in advertising or marketing…kill yourself…you’re the ruiner of all things good…you are Satan’s spawn, filling the world with bile and garbage…kill yourself.
    o Bill Hicks (1961 – 1994), “Revelations” (1992)

  • Marketing is the art of making something seem better than it really is.
    o Suso Banderas (1976- ), Randomsig sample sigquotes (2000)

  • Life’s too short to sell things you don’t believe in.
    o Patrick Dixon (1957- ), Building a Better Business (2005)

  • In Marketing there are those who satisfy needs and those who create wants.
    o Juan Carlos Castillo (1974- ), Marketing in Action (2005)

  • Marketing is inherently about producing results – either financial or otherwise.
    o Geoff Smith (1962- ), VantagePoint Marketing (2005)

    • You cannot Adhere to the Teachings of the Church on Sunday and not Apply to the Marketplace

  • o Archbishop LeRoy Bailey Jr. (1946- ) ” He is Lord”- a sermon delivered at w:The First Cathedral (2007)


  • From any cross-section of ads, the general advertiser’s attitude would seem to be: if you are a lousy, smelly, idle, underprivileged, and oversexed status-seeking neurotic moron, give me your money.
    o Kenneth Bromfield

  • Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn’t have to advertise it.
    o Will Rogers

  • All advertising, whether it lies in the field of business or politics, will carry success by continuity and regular uniformity of application.
    o Adolf Hitler

  • I know that half my advertising works, I just don’t know which half.
    o John Wanamaker, department store mogul

  • The purest treasure mortal times can afford is a spotless reputation.
    o William Shakespeare

  • Marketing takes day to learn. Unfortunately it takes a lifetime to master.
    o Philip Kotler

  • We just ask ourselves: Is it different? Is it distinctive? Is it good?
    o Chris Albrecht, President, HBO

  • If you’re trying to persuade people to do something, or buy something, it seems to me you should use their language, the language in which they think.
    o David Ogilvy

  • Just do it — and worry about it later.
    o Jimmy Pedro, Marketing VP,

  • You don’t position brands anymore, you ‘direction’ them.
    o Peter Kim, Vice Chairman, McCann Erickson

  • Marketing is not an event, but a process… It has a beginning, a middle, but never an end, for it is a process. You improve it, perfect it, change it, even pause it. But you never stop it completely.
    o Jay Conrad Levinson

  • Our job is to make an emotional connection.
    o Karen Marderosian, Marketing Director, Volkswagen

  • Brands are built around stories.
    o Bill Dauphinais, PricewaterhouseCoopers

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